In 2013, SISU came to us with the goal of re-positioning their products and brand to have more mass market appeal without watering down the distinctive traits that make the brand unique. The result was a full collection of 18 distinctive timepieces with new dials, straps and cases. Overall sizes were reduced from 55mm to a manageable but still categorically large 50mm while maintaining the bold design and imposing proportions that make SISU stand out from the crowd. The collection features 3 cases available with steel, rubber and leather straps.
The bravado luxury timepiece collection features 25 jewel Swiss movements, impact-forged, precision machined, PVD coated, surgical grade 316L stainless steel cases, screw-down crowns, pure sapphire crystals, multi-layer dials with floating hands. .
design: Tim Swiss, Andre DeSalis